Everyone is required to pay for tickets to the x of 100 Website Accessibility and Usability Evaluations.

Reason 1:

When people pay, they pay attention. It gives the person a sense of ownership, and once a person feels ownership of something they want to protect it and they want to grow it. This is one of the core drives of gamification.

Reason 2:

Minimum attendance and payment demonstrate to me that the person is willing to do the work. It gives me the understanding that you actually want to pursue this, not just because you want to be connected to me or get to know me and support me, but because this is a goal for you.

Reason 3:

The income from these website evaluations goes directly to pay for Apprentice Roles in the evaluations.